Tania Christopoulos

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1567-4223/$ see front matter 2011 Elsevier B.V. A doi:10.1016/j.elerap.2011.07.005 q The authors are grateful to CGAP, CAPES and C financial support granted for this research. ⇑ Corresponding author. Tel.: +55 11 33842416. E-mail address: jayomartin@gmail.com (M. Jayo). Over the last decade, Brazil has pioneered an innovative model of branchless banking,(More)
This paper focuses on the banking correspondent’s network as social innovation NETWORK. We argue that banking correspondents are contributing to achieve societal goals of reducing poverty under conditions of knowledge sharing of microfinance technologies among social relevant groups. More specifically, we are looking at how to propagate bank’s microfinance(More)
This paper aim is to provide some insights about possible techniques to be used to test people behavior while watching videos on Internet platforms. Video has gained importance as a tool of marketing campaigns and many managers are been attributed the mission of creating specific content for this platform. In order to test some techniques, an experiment was(More)
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