Tahir M. Nisar

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Whole business (WB) securitization, also known as intellectual property securitization, is the process of raising debt secured by all or substantial parts of a company’s operating assets. The trend was originally set when, realizing that intellectual property rights to music are an important source of receivables, rock musician David Bowie and soul musician(More)
In a purchase funnel, a consumer may interact with an assortment of ad platforms ranging from display ads, paid search and organic search to social media and email. In this study, we consider attribution models that can be applied to assign sales credit to these and other online channels. Using an online firm’s conversion data, we investigate the commonly(More)
Il existe des preuves à l'effet que les milieux de travail où les exigences sont très élevées et où les travailleurs exercent un faible contrôle sur leur travail entrainent de multiples conséquences négatives pour eux et leur famille. Naturellement, il y a alors un désir de s'éloigner de telles pratiques et d'adopter des politiques organisationnelles plus(More)
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