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The digital revolution in the travel and tourism industry
In the near future it will not be possible for tourism ecosystems and territories to only take into account digital innovations, but they will have to include smart tourism perspectives like sustainability, circular economy, quality of life, and social value; they should also aim to enhance tourism experiences and to increase the competitive advantage of smart tourism destinations.
Potentialities of Web 2.0 and new challenges for destinations: insights from Italy
Web 2.0 influences the relationship between supply and demand even in the tourism sector, forcing those who manage destinations (destination management organizations, DMOs) to review the ways in
The sustainable management of museums: an Italian perspective
Purpose – The theme of sustainability in museums has not been sufficiently explored in the international literature on cultural heritage management as well as few museums are already involved in
PDO labels and food preferences: results from a sensory analysis
PurposeThe paper aims at investigating whether and how the product designation of origin (PDO) label influences consumers' acceptance, attributes' perception and purchase intention of PDO
Le reti museali come “sistemi” capaci di generare valore: verso un approccio manageriale e di marketing / Museum networks as “systems” able to create value: towards a management and marketing approach
Obiettivo del contributo e offrire una riflessione di carattere prevalentemente teorico al fine di proporre un possibile modello di governance per le reti museali formate da strutture di piccola
Wellness tourism and the components of its offer system: a holistic perspective
Purpose The purpose of this paper is to conceptually examine the phenomenon of wellness tourism under a holistic and systemic lens, focusing on the offer system and the main components necessary for
Exploring some marketing practices in management consulting firms: evidence from small service firms in Italy
Purpose – The purpose of the paper is to investigate the marketing and communication activities carried out by small management consulting firms and how they relate to customers.
Digitization of Cultural Heritage and Business Model Innovation: The Case of the Uffi zi Gallery in Florence
Recently, digitization has attracted increasing interest not only in museology and computer science, but also in economics and managerial literature. Scholars have tried to analyse how technological