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I nternet and Web technologies are widely available, making it easier for companies to conduct business and transfer information to customers. Moreover, they speed up financial transactions efficiently, reducing the transaction costs of commercial activities that businesses would normally incur. So, Internet business has created a competitive edge in terms(More)
Application of data mining techniques to the WWW (World Wide Web), referred to as Web mining, has been the focus of several recent research projects and papers. One of several possibilities can be its application to the &stance education. Taken as a whole, the emerging trends in distance education are facilitating its usability on the Internet. With the(More)
Using the customer relationship management perspective to investigate customer behavior, this study differentiates between customers through customer segmentation, tracks customer shifts from segment to segment over time, discovers customer segment knowledge to build an individual transition path and a dominant transition path, and then predicts customer(More)