• Publications
  • Influence
Consumer experiences, attitude and behavioral intention toward online food delivery (OFD) services
Prior research has mostly examined consumer attitudes toward online services/retailing in general and a few researchers have addressed consumer experiences with online food delivery (OFD) services.Expand
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Linking green skepticism to green purchase behavior
Widespread societal concern that firms are disseminating false or ambiguous environmental information has led to a growing number of customers becoming skeptical about the environmental performanceExpand
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Organizational climate, trust and knowledge sharing: insights from Malaysia
Purpose – The purpose of this study was to examine the influence of organizational climate and trust (TR) on knowledge-sharing (KS) behaviour in selected multinational firms in an emerging market –Expand
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The Influence of Trust on Knowledge Donating and Collecting: An Examination of Malaysian Universities
The purpose of this research is to examine the influence of affect-based trust and cognition-based trust on knowledge sharing behaviour by adopting the theory of planned behaviour in selectedExpand
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Determinants of Smartphone Repeat Purchase Intention among Malaysians: A Moderation Role of Social Influence and a Mediating Effect of Consumer Satisfaction
The purpose of this research is to examine impact of consumer inertia and product attribute (PA) on consumer intention of repeat purchase. This paper also aims to assess the medication effect ofExpand
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The Influence of Servant Leadership towards Organizational Commitment: The Mediating Role of Trust in Leaders
The aim of this paper is to investigate the role of trust in leaders as a mediator between servant leadership styleand organizational commitment in the context of market research firms in Malaysia. AExpand
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The Effect of Electronic Word of Mouth on Intention to Book Accommodation via Online Peer-to-Peer Platform: Investigation of Theory of Planned Behaviour
The main purpose for conducting the research is to investigate whether positive eWOM received by consumers would influence their intention to book accommodation via a peer-to-peer website or mobile phone apps (such as Airbnb). Expand
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Affiliation, Reciprocal Relationships and Peer Pressure in Knowledge Sharing in Public Universities in Malaysia
The aim of this study was to examine the influence of some dimensions of social capital toward knowledge sharing intention. The theoretical framework and measurement tool was derived based on theExpand
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Measuring brand-related content in social media: a socialization theory perspective
A scale development process was undertaken to develop the scale for brand-related user-generated content (BRUGC). Expand
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Embedding GVT in Coursework Assessment: Method and Challenges
The chapter provides a general overview of an international collaboration project conducted in an international business module at Taylor’s Business School. The international collaboration project isExpand
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