Learn More
There is a long tradition in which " phatic " forms of interaction are seen as (and characterized by) relatively low levels of " information " and " meaning ". Yet, observations on social media interaction patterns show an amazing density of such phatic interactions, in which signs are shared and circulated without an a priori determination of the meaning.(More)
This chapter outlines digital ethnography as an approach to studying digital communication. Ethnography, as a holistic approach to societies and cultures, can make a substantial contribution to the study of present-day digital communication environments and our digital culture(s), and there is indeed already a burgeoning literature on ethnographically(More)
  • 1