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This paper explores the impact of the quality of a web site on the cognitive process leading to consumers' emotions—considered as direct antecedents to shopping behaviors and operationalized as mental states of readiness arising from the appraisal of events. A parsimonious theoretical model was defined and tested with data collected from 215 web-shopping(More)
This paper presents an analysis of the impacts of electronic commerce on proactive firms in the connectivity equipment industry. Electronic commerce initiatives identified in the optical connectivity value chain were analyzed for each of the four layers of the chain namely network operators, system integrators, assemblers and sub-assemblers. In this(More)
Based on the literature on consumer behavior, psychology, and information systems, this paper explores relationships between Web site quality, the cognitive appraisal of situational state (a key cognitive antecedent to emotions) and a set of positive and negative emotions. A theoretical model is tested on data collected from 215 different Web shopping(More)