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The study reported here raises some questions about the conventional wisdom that the Internet creates a " level playing field " for large and small retailers and for retailers with and without an established reputation. In our study, consumers recognized differences in size and reputation among Internet stores, and those differences influenced their(More)
Despite its centrality to human thought and practice, aesthetics has for the most part played a petty role in human–computer interaction research. Increasingly, however, researchers attempt to strike a balance between the traditional concerns of human–computer interaction and considerations of aesthetics. Thus, recent research suggests that the visual(More)
Many have speculated that trust plays a critical role in stimulating consumer purchases over the Internet. nature of the Internet raises questions about the robustness of trust effects across cultures. Culture may also affect the antecedents of consumer trust; that is, consumers in different cultures might have differing expectations of what makes a web(More)
Two experiments were designed to replicate and extend [Lindgaard et al.'s, 2006. Attention web designers: you have 50 ms to make a good first impression! Behaviour and Information Technology 25(2), 115–126] findings that users can form immediate aesthetic impression of web pages, and that these impressions are highly stable. Using explicit (subjective(More)
to jind anv necessav connection between heau~ and ,jimction. " (Iierhert Read, Art andlndusirv, p. 61). ABSTRACT Three experiments were conducted to validate and replicate. in a different cultural setting. the results of a study by Kurosu and Kashimura [12] concerning the relationships between users' perceptions of interface aesthetics and usability. The(More)