Nikhilesh Dholakia

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Technology-aided ubiquity and instantaneity have emerged as major goals of most information technology providers and of certain classes of users such as ‘‘road warriors’’. New mobile technologies promise genie-in-a-bottle type near-magical qualities with anytime, anywhere access to information and services. While the complex science, systems, and economics(More)
In the information-intensive marketplaces of the networked economy, database-related marketing techniques such as Customer Relationship Management (CRM) have gained unprecedented popularity. Their development is based on the assumption that greater capturing of customer information in digital databases leads to epistemologically superior insights about the(More)
In this paper we present a poststructuralist analysis of customer database technology. This approach allows us to regard customer databases as configurations of language that produce new and significant discursive effects. In particular, we focus on the role of the databases and related technologies such as customer relationship management (CRM) in the(More)
With the boom in E-commerce, practitioners and researchers are increasingly generating marketing and strategic insights by employing the Internet as an effective new tool for conducting well-established forms of qualitative research (TISCHLER 2004). The potential of Internet as a rich data source and an attractive arena for qualitative research in(More)
Compared to business-to-consumer (B2C) e-commerce, business-to-business (B2B) e-commerce is larger, growing faster and has less unequal geographical distribution globally. In this paper, we examine the current stage of B2B e-commerce development across four global regions and propose a model to explain the magnitude and global distribution of B2B e-commerce(More)
Convergence of communication technologies and innovative product features are expanding themarkets for technological products and services. Prior literature on technology acceptance and use has focused on utilitarian belief factors as predictors of rational adoption decisions and subsequent user behavior. This presupposes that consumers’ intentions to use(More)
In the technology-driven world of today, buzzwords never seem to go out of style. They act as safety valves and help us deal with the ongoing dynamics of change. Once a phenomenon has reached the status of buzzword, we can somehow encapsulate it, internalize its novelty, and then move on to the next one. Before the new millennium finally arrived, probably(More)