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In this paper, common methods for the marketing of ‘AAA’ and ‘indie’ games are analysed in order to determine the extent to which video gamers consider them to be effective and trustworthy. Data was gathered through (1) an online survey that was distributed amongst online gaming communities and completed by 167 respondents; and, (2) a questionnaire that was(More)
In the paper research about the motivations of jammers at two British universities and established Global Jam Sites are compared and a larger scale research project is proposed, examining the effect of the academic ethos of a locations and the motivators of jammers taking part at that location. It outlines the methodology of the initial dual location study(More)
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