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  • Influence
The Third-Person Effect: A Meta-Analysis of the Perceptual Hypothesis
In this study, we report the results of a meta-analysis concerning the third-person effect's perceptual hypothesis. The hypothesis predicts that people judge the media to exert greater persuasiveExpand
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The Third-Person Effect
A nationwide telephone survey of 721 adults examined the impact of the third-person effect on individuals' perceptions of the media's general influence and immorality effects with three issues. TheExpand
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News of Y2K and Experiencing Y2K: Exploring the Relationship Between the Third-Person Effect and Optimistic Bias
This study gauged Americans' beliefs about predicted Y2K problems during the weeks before New Year 2000. It examined the alleged relationship between the third-person effect and the socialExpand
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Effectiveness of Video Podcast Use as a Revision Tool
The primary purpose of this study was to determine whether the use of video podcasts as a revision tool would improve test scores of undergraduate students enrolled in an introductory communicationExpand
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In March 2000, Media General attracted considerable industry attention in the United States when it opened the Tampa News Center and placed the operations of The Tampa Tribune, WFLA-TV, and the TampaExpand
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The Three Paradigms of Mass Media Research In Mainstream Communication Journals
Scholars who write about the paradigms influencing mass media research differ in their speculations. This study was conducted to provide an empirical analysis by examining six characteristics of massExpand
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Communication Technology Adoption and Ethnicity
ABSTRACT A national telephone survey was conducted to examine differences in communication technology adoption across Whites, Blacks, and Hispanics and identify adoption predictors based onExpand
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Third_Person Perception of Television Violence: The Role of Self_Perceived Knowledge
This study investigated the proposition that self-perceived knowledge or self-expertise is a primary theoretical construct in understanding third-person perception of television violence effects.Expand
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A Status Report on Methods Used in Mass Communication Research
It is widely asserted that qualitative methods have re-emerged in mass media research during the last 15 to 20 years (Hall, 1989; Lindlof, 1991; Moffett & Dominick, 1987; Pauly, 1991). A stream ofExpand
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