Maurice D. Mulvenna

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This article describes a novel way of combining data mining techniques on Internet data in order to discover actionable marketing intelligence in electronic commerce scenarios. The data that is considered not only covers various types of server and web meta information, but also marketing data and knowledge. Furthermore, heterogeneity resolution thereof and(More)
Managers of electronic commerce sites need to learn as much as possible about their customers and those browsing their virtual premises, in order to maximise the return on marketing expenditure. The discovery of marketing related navigation patterns requires the development of data mining algorithms capable of the discovery of sequential access patterns(More)
<b>Motivation</b> -- Develop a portable, mobile information and communication device with specific applications that meet the identified needs of people with mild dementia. <b>Research approach</b> -- A qualitative study with a user centred design was applied: Three iterative development cycles of one year each were performed, in which around 15 persons(More)
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The technologies underpinning smart homes offer promising solutions in the realm of assistive living. At present, there are a number of smart home applications being developed with a raft of technologies that provide fragments of the necessary functionality. Nevertheless, there is currently a major gap between these endeavours and the vision of smart homes(More)