Markus Will

We don’t have enough information about this author to calculate their statistics. If you think this is an error let us know.
Learn More
Entrepreneurs in electronic markets move in industries where a strong corporate brand can deliver competitive advantage through differentiation. It not only facilitates increased attention. Despite ever-increasing followers and me-too products, it enables a company to build a positive image on behalf of the relevant target groups – be they(More)
Immaterielle Erfolgsfaktoren bzw. das Intellektuelle Kapital werden in einer dynamischen, wissensbasierten Wirtschaft immer wichtiger. Neben dem relativ weit verbreiteten und erprobten Instrument „Wissensbilanz – Made in Germany“ wächst der Bedarf an Möglichkeiten, immaterielle Werte im Sinne eines Benchmarking miteinander vergleichen zu können. Basierend(More)
This paper describes a methodology to account and attribute greenhouse gas emissions on a regional level. Regional greenhouse gas (GHG) inventories support the development and monitoring of climate change mitigation and adaptation strategies and policies for municipalities and cities. However, information and scientific expertise on climate change impacts(More)
Regional greenhouse gas (GHG) inventories support the development and monitoring of climate change mitigation and adaptation strategies as well as policies for municipalities and cities. However, information and scientific expertise on climate change impacts are complex and a consensual and consistent methodology on formation of regional GHG inventories is(More)
  • 1