Marc Resnick

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each engaged in six ecommerce Web searching tasks. We extracted these tasks from the transaction log of a Web search engine, so they represent actual ecommerce searching information needs. Using 60 organic and 30 sponsored Web links, the quality of the Web search engine results was controlled by switching nonsponsored and sponsored links on half of the(More)
In this paper, we report results of an investigation into the factors influencing the selection of sponsored links by e-commerce Web searchers. In this research, 56 participants each engaged in six e-commerce Web searching tasks. We mined these tasks from the transaction log of a major Web search engine, so the tasks represent real e-commerce searching(More)
In this paper, we report results of an investigation into the effect of sponsored links on ecommerce information seeking on the Web. In this research, 56 participants each engaged in 6 ecommerce Web searching tasks using 60 organic and 30 sponsored Web links for each task. We extracted these tasks from the transaction log of an actual Web search engine, so(More)
Knowledge is the most valuable and important asset most organizations have, particularly in lean companies, those with extensive value chain networks, and those with high employee turnover. Managing that knowledge is thus key to maintaining competitive advantage. New technologies and management fundamentals have vastly increased the capabilities of(More)
There are a plethora of evaluation tools commonly used to evaluate jobs to insure that they meet accepted ergonomics and safety criteria. Each of these tools has been validated for use in specific environmental circumstances for different manufacturing systems. However, practicing ergonomists must select among a wide range of these tools without the(More)
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