Marc Resnick

Learn More
In this paper, we report results of an investigation into the factors influencing the selection of sponsored links by e-commerce Web searchers. In this research, 56 participants each engaged in six e-commerce Web searching tasks. We mined these tasks from the transaction log of a major Web search engine, so the tasks represent real e-commerce searching(More)
In this paper, we report results of an investigation into the effect of sponsored links on ecommerce information seeking on the Web. In this research, 56 participants each engaged in 6 ecommerce Web searching tasks using 60 organic and 30 sponsored Web links for each task. We extracted these tasks from the transaction log of an actual Web search engine, so(More)
the effect of sponsored links on ecommerce information seeking on the Web. In this research, 56 participants each engaged in six ecommerce Web searching tasks. We extracted these tasks from the transaction log of a Web search engine, so they represent actual ecommerce searching information needs. Using 60 organic and 30 sponsored Web links, the quality of(More)
Knowledge is the most valuable and important asset most organizations have, particularly in lean companies, those with extensive value chain networks, and those with high employee turnover. Managing that knowledge is thus key to maintaining competitive advantage. New technologies and management fundamentals have vastly increased the capabilities of(More)
Recognition-primed decision making has been used to describe the behavior of experts in naturalistic environments. A significant body of research has led to the conclusion that RPD models describe decision making in environments characterized by time pressure, competing and/or changing goals and uncertainty. This paper compares the results of several new(More)
We examined a blind, actuarial analysis of the Rorschach data of the Nuremberg war criminals (NWC) using Exner's (1974) Comprehensive System in an attempt to prove the convergence of the NWC construct along dimensions of psychological (personality) functioning and to prove its discriminability from other appropriate psychiatric and nonpsychiatric comparison(More)
Creating value in e-commerce has evolved beyond price competition. The long-term value that consumers receive from on-line communities can overcome the risk that they will be seduced by low priced offers from the competition. Community can lead to enhanced brand image, customer loyalty, and provides an unobtrusive touch point for learning more about key(More)
  • 1