Leah M. Scolere

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To examine the processes by which appropriation happens around an interactive art installation in an organizational context, this paper presents a qualitative, longitudinal study of an interactive art installation called <i>mood.cloud</i>. While designed to collect and to visually display building occupants' collective emotion, the installation was not(More)
Despite the recent uptick in academic literature on self-branding across the fields of Internet studies, business/marketing, and media/cultural industries, the ways in which the digital self-brand gets reproduced across a sprawling social media ecology remains comparatively under-theorized. Our paper draws upon in-depth interviews with 42 creative(More)
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