Laura Peracchio

Learn More
Consumers trying to watch or restrict what they eat face a battle each day as they attempt to navigate the food-rich environments in which they live. Due to the complexity of food decision making, consumers are susceptible to a wide range of social, cognitive, affective, and environmental forces determined to interrupt their intentions to restrict their(More)
Many researchers claim that pictures can impart descriptive concepts through their choice of stylistic properties, such as the orientation of depicted objects or the camera angle used. Yet little empirical research has explored if this is so, how readily or when such concepts are discerned, and/or whether these concepts can affect viewers’ perceptions. In(More)
This article examines the potential theoretical and practical contributions that thin-slice judgments may offer to consumer psychology. We begin by exploring thin-slice judgments in the context of existing consumer information processing research. Then, we discuss the antecedents of thin-slice judgments, the type of processing that may underlie and impact(More)
Longitudinal data on 460 e-tailers are used to test the dynamic effects of survival determinants in e-commerce. The model includes elements of competitive strategy, industry structure, firm and product characteristics, and the macro environment. The study demonstrates that very few of the factors affecting survival have a constant effect over time. For(More)
Studies in psychology have indicated that ‘thin slices,’ very brief exposure to information, have a great deal of predictive validity in judgments and decision-making. We apply this concept of “thin slices” to study the behavior of consumers when surfing online. Our primary objective is to investigate whether consumers’ thin slice judgments of web sites(More)
In the past few years, the Journal of Consumer Psychology (JCP) has experienced remarkable progress in becoming a leading journal in the area of consumer psychology. The unprecedented number of submissions, the impact that it has on knowledge creation and dissemination (based on citation frequencies), the innovative institution of the Research Dialogue(More)
a University of Wisconsin Oshkosh, United States b University of Wisconsin Milwaukee, United States c Georgetown University, United States d Villanova University, United States e The Ohio State University, United States f University of Massachusetts Amherst, United States g University of Alabama at Birmingham, United States h San Diego State University,(More)
  • 1