LV Purcărea

  • Citations Per Year
Learn More
Creative, dynamic strategies are the ones that identify new and better ways of uniquely offering the target customers what they want or need. A business can achieve competitive advantage if it chooses a marketing strategy that sets the business apart from anyone else. Healthcare services companies have to understand that the customer should be placed in the(More)
The year 2010 will be proclaimed the “Thoma Ionescu Year” for the Romanian medicine. This occasion marks a unique double anniversary: 150 years since the birth of the great scientist and 100 years since his surgical demonstrations during an Anglo-American tour in New York, Philadelphia, Rochester and Chicago. Brother of politician Take Ionescu, Thoma signed(More)
Life is changing dramatically, market position as part of life is becoming more and more important, and marketing, considered a key cultural architect of nowadays that involves voluntary relation exchanges between the communicating partners, is placing the patient in the center of most adequate action towards the medical future which represents his life(More)
  • 1