Keri L. Kettle

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Parents, teachers, and mentors, care intensely about the future of their students would like them to excel academically. Although teachers use a variety of pedagogical methods to positively impact student outcomes, researchers have indicated that rapid feedback is powerfully influential on student performance. 1 Neuroscientists have a well-established(More)
We introduce and test a behavioral model of consumer product search that extends a baseline normative model of sequential search by incorporating non-normative influences that are local in the sense that they reflect consumers' undue sensitivity to recently encountered alternatives. We propose two types of such local behavioral influences that, at each(More)
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