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Although self-enhancement is linked to psychological benefits, it is also associated with personal and interpersonal liabilities (e.g., excessive risk taking, social exclusion). Hence, structuring social situations that prompt people to keep their self-enhancing beliefs in check can confer personal and interpersonal advantages. The authors examined whether(More)
The authors hypothesized that similarity to the ideal self (IS) simultaneously generates attraction and repulsion. Attraction research has suggested that a person likes individuals who are similar to his or her IS. Social comparison research has suggested that upward social comparison threatens self-evaluation. In Experiment 1, attraction to a partner(More)
Four experiments test the hypothesis that an unfavorable outcome of a good decision leads individuals to switch away from that decision due to negative emotional responses to the outcome. Negative emotional reactions led many participants to abandon the option that they recalled as having been more successful overall in the past (Study 1) and which they(More)
Two experiments demonstrated that fast (vs. normal-paced) end-of-advertisement disclaimers undermine consumers' purchase intention toward untrusted brands (both trust-unknown and not-trusted brands), but that disclaimer speed has no effect on consumers' purchase intention toward trusted brands. The differential effects of disclaimer speed for untrusted(More)
Past research (Sedikides, Herbst, Hardin, & Dardis, 2002) has shown that accountability (the expectation to explain, justify, and defend one's self-judgments to an audience) curtails self-enhancement due to identifiability and evaluation expectancy concerns. The authors report an experiment that established focus on one's weaknesses as the mechanism through(More)
Regulatory Focus Theory's two fundamental processing orientations, Prevention Focus and Promotion Focus, have been shown to capture important differences in problem-solving motivation, goal pursuit, and individual-task 'fit', although some ambiguity remains regarding the nature of these differences; they have been construed as chronic but have also been(More)
Although self-enhancement is linked to psychological benefits, it is also associated with personal and interpersonal liabilities (e.g., excessive risk taking, social exclusion). Hence, structuring social situations that prompt people to keep their self-enhancing beliefs in check can confer personal and interpersonal advantages. The authors examined whether(More)
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