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A partial survey of the literature of comparative management reveals that there are four major types of explanation of managerial similarities and differences: cultural, economic, psychological, an...
This article reviews the field of Comparative Marketing in terms of scope, types, and depth of studies; methodological issues, conceptual and managerial payoffs, and teaching approaches. After its… (More)
A greater variety of economic and noneconomic indicators makes it possible to test the validity of explanations provided by cross-national research, and to come up with additional or alternative… (More)