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Over the past decade, advertising has emerged as the primary source of revenue for many web sites and apps. In this paper we report a first-of-its-kind study that seeks to broadly understand the features, mechanisms and dynamics of display advertising on the web - <i>i.e., the Adscape</i>. Our study takes the perspective of users who are the targets of(More)
Understanding the empirical characteristics of broadband performance is of intrinsic importance to users and providers, and has been a significant focus of recent efforts by the Federal Communications Commission (FCC)[9]. A series of recent studies have reported results of empirical studies of broadband performance (e.g.,[11,15,22]). In this paper, we(More)
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