Learn More
Presents the findings of an empirical investigation of Internet shopping in Singapore. Specifically, Internet buying behaviour is compared between potential Internet buyers and non-Internet buyers. It was found that the classification of different types of products and services will significantly influence the consumer choice between a retail store and(More)
Trade in counterfeit luxury brands is perceived as a challenging issue to the luxury industry. As such, this paper sought to explore an often overlooked component of consumer behavior in the consumption of counterfeit luxury brands materialism. An extensive and critical literature review was conducted that included contributions from different streams of(More)
This study sets out to investigate how collectivism and personal moral obligation may influence young consumers’ attitudes towards the ethical stance of downloading of movies and TV series from the Internet and subsequent downloading behaviour. Data were collected using a convenience sampling method and 282 usable responses were used for analysis. The two(More)
  • 1