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The purpose of this study is to enhance an understanding of service quality in fast-food restaurants by developing a conceptual framework and measurement scale. Based on an extensive literature… (More)
ABSTRACTThis study aims to examine the relationships among the dimensions of experiential quality, experiential quality, affective experience, novelty-seeking, experiential equity, experiential… (More)
Abstract This study examines the antecedents and consequences of communicative actions of tourism information. It first proposes the associations of foreign sojourners’ communicative action and its… (More)