Heather Scherschel Wagner

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OBJECTIVE Explicitly--as opposed to subtly--labeling a food healthy may inadvertently license people to indulge, imply that the food tastes bad, or lead to reactance. We investigated the effects of explicit and subtle health messages on individuals' food selection in two field studies. METHOD We manipulated the signs on healthy foods such that they(More)
OBJECTIVE People seek out their own idiosyncratic comfort foods when in negative moods, and they believe that these foods rapidly improve their mood. The purpose of these studies is to investigate whether comfort foods actually provide psychological benefits, and if so, whether they improve mood better than comparison foods or no food. METHODS(More)
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