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Using a sample of 328 White, Latino, and Black Los Angeles County adults, the authors examined the tendency to employ various affirmative action "frames" (e.g., affirmative action as a "tie-breaking" device or as a quota-based policy). All three groups agreed about which frames cast affirmative action in a positive light and which cast it in a negative(More)
Much of the criminal justice literature indicates that people's support for harsh criminal sanctions such as the death penalty is strongly related to their beliefs about deterrence and their beliefs about retribution. In this paper, using social dominance theory as our organizing framework, we expand upon this literature by showing that social dominance(More)
2 Abstract In recent years, there has been a wealth of research examining the relevance of culture to consumer behavior. This chapter reviews a particular line of work within this larger body of research: work investigating the unique relevance of language. Our review finds that both structural features of language (properties of grammar) and(More)
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