Grete Birtwistle

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The attitudes towards activity (CATPA) and perceptions of physical education of a sample of 291 secondary and 316 primary boys and girls were investigated with respect to health promotion. Using analysis of variance techniques significant differences between boys' and girls' attitudes were found in both the secondary and primary samples. Girls had(More)
Disclaimer The opinions expressed in this working paper are the responsibility of the author alone. Introduction It has been highlighted that market positioning-based on a combination of price and product differentiation-can provide an important competitive advantage for commercial organisations (e.g. Day and Wensley, 1988). This is especially so within(More)
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