Gloria Yi-Ming Kao

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Compared to newspaper columnists and broadcast media commentators, bloggers do not have organizations actively promoting their content to users; instead, they rely on word-of-mouth or casual visits by web surfers. We believe the WAP Push service feature of mobile phones can help bridge the gap between internet and mobile services, and expand the number of(More)
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Web searches entail complex cognitive processes influenced by individual differences, and users with similar cognitive or skill factors tend to develop multiple search strategies. The authors analyze such strategies in terms of level of thinking style (global versus local), search targets, and six search behavior indicators and report (a) a significant(More)
Keywords: Geography information system Electronic map Image search Environmental cognition Spatial ability Search system Junior high school students a b s t r a c t Google Earth search function was used to study the impacts of small-scale spatial ability, large-scale environmental cognition, and geographical knowledge on new technology usage. The(More)
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