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The Rise of the Sharing Economy: Estimating the Impact of Airbnb on the Hotel Industry
Peer-to-peer markets, collectively known as the sharing economy, have emerged as alternative suppliers of goods and services traditionally provided by long-established industries. The authors explore
A First Look at Online Reputation on Airbnb, Where Every Stay is Above Average
Judging by the millions of reviews left by guests on the Airbnb platform, this "trusted community marketplace" is fulfilling its mission of matching travelers seeking accommodation with hosts who
Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud
TLDR
This work analyzes restaurant reviews identified by Yelp's filtering algorithm as suspicious, or fake, and treats these as a proxy for review fraud, finding that a restaurant is more likely to commit review fraud when its reputation is weak, or it has recently received bad reviews.
Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud
Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves
The groupon effect on yelp ratings: a root cause analysis
TLDR
This work rigorously considers and evaluates various hypotheses about underlying consumer and merchant behavior in order to understand the Groupon effect, and suggests an additional novel hypothesis: reviews from Groupon users are lower on average because such reviews correspond to real, unbiased customers, while the body of reviews on Yelp contain some fraction of reviews from biased or even potentially fake sources.
Daily deals: prediction, social diffusion, and reputational ramifications
TLDR
A study of the economics of daily deals on the web, based on a dataset compiled by monitoring Groupon and LivingSocial sales in 20 large cities over several months, provides evidence that daily deal sites benefit from significant word-of-mouth effects during sales events, consistent with results predicted by cascade models.
Marketing in the Sharing Economy
The last decade has seen the emergence of the sharing economy as well as the rise of a diverse array of research on this topic both inside and outside the marketing discipline. However, the sharing
Online Reputation Management: Estimating the Impact of Management Responses on Consumer Reviews
TLDR
It is found that responding hotels, which account for 56% of hotels in the data, see an average increase in ratings, and this increase is consistent with a shift in reviewer selection: consumers with a poor experience become less likely to leave a negative review when hotels begin responding.
Information asymmetries in pay-per-bid auctions
TLDR
It is found that even small asymmetries across players (cheaper bids, better estimates of other players' intent, different valuations of items, committed players willing to play "chicken") can increase the auction duration significantly and thus skew the auctioneer's profif disproportionately.
A Month in the Life of Groupon
TLDR
A study of the economics of daily deals on the web, based on a dataset compiled by monitoring Groupon over several weeks, finds evidence that Groupon customers are sensitive to other, “soft”, incentives, e.g., deal scheduling and duration, deal featuring, and limited inventory.
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