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This study analyzes the value created by so-called ''toolkits for user innovation and design,'' a new method of integrating customers into new product development and design. Toolkits allow customers to create their own product, which in turn is produced by the manufacturer. In the present study, questions asked were (1) if customers actually make use of(More)
The paper provides an integrated view of value creation in mass customization-based production models. While flexible manufacturing technologies are often seen as the main enabler of mass customization, we argue that modern information technologies play a similar important role. Their significance is based on enabling a distinctive principle of mass(More)
The idea of integrating users in the design and production process is a promising strategy for companies being forced to react to the growing individualization of demand. While there is a vast managerial literature on mass customization, empirical findings are scarce. Our literature review shows that specifically the core of a mass customization system, the(More)
Acknowledgements The authors thank Steffen Wiedemann, Martin Schreier, Marion Pötz and the students of the course " E&I Research " (semester 2002/2003) for their valuable assistance. Abstract This study is the first in-depth empirical analysis of design process and outcome of so-called " toolkits for user innovation and design " , a very recent method for(More)
„ What is Mass Customization? A focused view on the term: What is mass customizati-on? There is a wide variety of understan-dings and meanings of mass customization in the literature. What are the major defining elements from our perspective? „ Customize your time: Mass Customization in the watch industry: Watches are one of the most prominent fashion items(More)
Research has shown that many innovations originate not in the manufacturer but the user domain. Internet-based toolkits for idea competitions (TIC) are a novel way for manufacturers to access innovative ideas and solutions from users. Idea competitions build on the nature of competition as a means to encourage users to participate at an open innovation(More)
Preface: All yours " All yours − mass customization transforms manufacturing in the 21st century, " wrote The Economist in a 2001 feature article. Enterprises in all branches of industry are being required to become more customer centric, yet, at the same time, increasing competitive pressure dictates that costs must also continue to decrease. Mass(More)
The Journal of Computer-Mediated Communication (JCMC, ISSN 1083-6101) is a web-based, peer-reviewed scholarly journal. Its focus is social science research on computer-mediated communication via the Internet, the World Wide Web, and wireless technologies. Within that general purview, the journal is broadly interdisciplinary, publishing work by scholars in(More)