Fen-Fen Huang

We don’t have enough information about this author to calculate their statistics. If you think this is an error let us know.
Learn More
The purpose of this study was to investigate road runners' customer behavior regarding smart wearable devices through an extension of the Technology Acceptance Model. A total of 314 road runners participated in the study, and a regression model was formulated to measure the relationships among variables in the conceptual model. The results revealed that(More)
  • 1