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Problem statement: This study applies an experimental method to find out whether using the real option method along with the discounted cash flow techniques can reduce the decision-makers’ Escalation… (More)
Among all Electronic Commerce (EC) applications, Internet-based stock trading is ideally one of the finest ways to comprehend the attraction and popularity of EC. The core focus of this study is to… (More)
The major goal of the current study is to investigate whether using the real option method along with the discounted cash flow techniques can reduce the decision-makers' escalation of commitment(EC… (More)