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- Publications
- Influence
Retail Globalization and Household Welfare: Evidence from Mexico
- D. Atkin, Benjamin Faber, Marco Gonzalez-Navarro
- Economics
- Journal of Political Economy
- 1 May 2015
The arrival of global retail chains in developing countries is causing a radical transformation in the way households source their consumption. This paper draws on a rich collection of Mexican… Expand
Adoption of cable amidst a multimedia environment
- D. Atkin
- Business
- 20 December 1992
TLDR
Understanding internet adoption as telecommunications behavior
- D. Atkin, Leo W. Jeffres, Kimberly A. Neuendorf
- Psychology
- 22 September 1998
The present study profiles Internet adopters in terms of social locators, media use habits, and their orientation toward adopting new technologies. Findings, in terms of demographics and technology… Expand
Parental Mediation and Rulemaking for Adolescent Use of Television and VCRs.
- Carolyn A. Lin, D. Atkin
- Psychology
- 1989
As videocassette recorder penetration surpasses three‐quarters of all US television homes with children, little is known about parental mediation and rulemaking patterns for adolescent viewing.… Expand
An analysis of television series with minority‐lead characters
- D. Atkin
- Sociology
- 1 December 1992
This paper traces the development of trends in serial programming devoted to minorities in prime‐time television. It also revisits the literature on minorities and media to see if past… Expand
The Influence of Computer-Mediated Communication Apprehension on Motives for Facebook Use
- D. Hunt, D. Atkin, A. Krishnan
- Psychology
- 31 May 2012
The purpose of this study is to examine the influence of computer-mediated communication apprehension on motives for using the interactive features on Facebook. An online survey was completed by 417… Expand
Audio Informational Services and the Electronic Media Environment
- D. Atkin
- Sociology, Computer Science
- Inf. Soc.
- 1995
TLDR
Communication Technology and Society: Audience Adoption and Uses
- Carolyn A. Lin, D. Atkin
- Engineering
- 2002
This text offers an understanding of emerging wired/wireless entertainment and information media. It researches new media and technology from interpersonal, organizational, and mass communication… Expand
- 165
- 5
Satisfaction, demographic, and media environment predictors of cable subscription
As cable subscribership surpasses half of all U.S. television households, there is little consistent information about cable subscribing behavior, including the factors that lead to initial… Expand