Cigdem Altin Gumussoy

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Financial institutions offer new banking channels to their customers, as technology adds new dimensions to the classic banking systems. One of the most popular self-service banking technologies is Internet banking. This study examines how young consumers perceive Internet banking in relation to other six banking channels (brick and mortar, automated teller(More)
Over the past few years, firms around the world have implemented enterprise resource planning (ERP) systems to have a standardized information system in their organizations. While millions of dollars have been spent on implementing ERP systems, previous research indicates that potential users may still not use them. This study, based on data from 75(More)
This study aims at identifying the factors affecting the intention to use personal digital assistant (PDA) technology among physicians in Turkey using an extended Technology Acceptance Model (TAM). A structural equation-modeling approach was used to identify the variables that significantly affect the intention to use PDA technology. The data were collected(More)
As the diversity of services in the financial market increases, it is critical to design usable banking software in order to overcome the complex structure of the system. The current study presents a usability guideline based on heuristics and their corresponding criteria that could be used during the early stages of banking software design process. In the(More)
A modified SERVQUAL approach including usability as the sixth service quality dimension has been used to evaluate the effect of service quality dimensions on customer satisfaction and return intention for four different hospital types operating in Turkey: public, private, university, and military hospitals. The proposed research model was tested with 292(More)
A modified SERVQUAL approach, including usability as the sixth service quality dimension, has been used to evaluate the effect of service quality dimensions on perceived overall quality, customer satisfaction, and return intention for four different hospital types operating in Turkey: public, private, university, and military hospitals. The proposed(More)