Cid Gonçalves Filho

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The main objective of this research is to develop a scale to measure perceived quality of ERP (Enterprise Resource Planning) Systems. The exploratory stage of the research involved in-depth interviews and focus groups and the descriptive stage comprised a survey with 684 valid cases. The study revealed that the scales to measure quality of ERP systems were(More)
In a business environment characterized by a high level of competitiveness, the impact of new products on an organization’s revenue is an important factor. This research was developed with the objective of examining empirically the relationships between market knowledge management, innovation and the performance of new products in the market. This chapter(More)
This study was developed with the objective of examining perceived quality, satisfaction, and customer loyalty in regard to mobile phone service providers. A survey was done involving 434 customers in Brazil. The results showed that perceived quality could be evaluated based on the quality of the product, quality of the connection, shops, coverage areas and(More)
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