Christopher E. Beaudoin

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In this study we seek a descriptive understanding of antismoking television advertising in light of the problem cigarette consumption poses for society today. We establish relationships between ad characteristics and whether ads have a youth or adult orientation, based on a content analysis of 197 antismoking television advertisements produced between 1991(More)
PURPOSE Research over the past decade has conveyed a dramatic rise in health information seeking via the Internet and articulated various profiles and outcomes of health information seeking. In building upon this research, the current study is innovative in considering predictors of health information seeking by medium, as well as outcomes of health(More)
Although a growing body of empirical research has assessed the relationship between Internet use and social capital, little is known about what mechanisms underlie this relationship. The current study addresses this gap in the literature by articulating and testing a multi-step model specific to the development of interpersonal trust, a critical component(More)
Although previous research provides a compelling picture of social capital's role in predicting health outcomes, only a modicum of research has tested the more detailed roles of the dimensions of bonding and bridging social capital, with no research focusing exclusively on bonding and bridging neighborliness or ethnicity. To help fill this gap in the(More)
BACKGROUND Soaring obesity levels present a severe health risk in the United States, especially in low-income minority populations. INTERVENTION High-frequency paid television and radio advertising, as well as bus and streetcar signage. SETTING/PARTICIPANTS A mass media campaign in New Orleans to promote walking and fruit and vegetable consumption in a(More)
In light of the great threat that HIV/AIDS poses in sub-Saharan Africa, the current study assesses HIV/AIDS posters from this region with specific reference to health message frames, including HIV sources, consequences, self-efficacy, preventive means, and barriers and benefits to employing such means of prevention. There is a two-step methodology. First,(More)
This article reports on a public health campaign that aims to promote social ties and social trust as a means to improve the health of youths. Analyses on data from telephone survey interviews at baseline, Year 1, and Year 2 consider the trends and predictor patterns of 2 traditional social capital measures-civic perceptions and civic participation. Civic(More)
Referring to literature in sociology, mass communication, and public health, we conceptualize and operationally define "health social capital" and "individual health social capital" and then posit and test a model for its development in response to a public health media campaign. The campaign evaluated here was designed to stimulate behaviors that would(More)
BACKGROUND Thousands of mobile health apps are now available for use on mobile phones for a variety of uses and conditions, including cancer survivorship. Many of these apps appear to deliver health behavior interventions but may fail to consider design considerations based in human computer interface and health behavior change theories. OBJECTIVE This(More)