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Abstract An empirical study of Fortune 500 companies suggests that “reputation management” is gaining ground as a driving philosophy behind corporate public relations. Whether the phenomenon is a… (More)
Purpose – The purpose of this article is to examine the influence of corporate culture on the practice of corporate philanthropy in a global environment.Design/methodology/approach – The paper uses… (More)
The authors take a snapshot of contemporary CSR practice in the USA by combining their own real-world experience with findings from the current literature and the results of a survey of current CSR… (More)