Chris Loersch

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The downstream consequences of a priming induction range from changes in the perception of objects in the environment to the initiation of prime-related behavior and goal striving. Although each of these outcomes has been accounted for by separate mechanisms, we argue that a single process could produce all three priming effects. In this article, we(More)
0022-1031/$ see front matter 2008 Elsevier Inc. A doi:10.1016/j.jesp.2008.07.009 q We thank Robert Arkin, Kentaro Fujita, Richard E. P Cognition Research Group for their helpful comments paper. Special thanks to Pablo Briñol and Travis Julia the experimental videos and Jen Morrison for serving 2b. The work reported in this paper is supported by a Graduate(More)
As prominently highlighted by Charles Darwin, music is one of the most mysterious aspects of human nature. Despite its ubiquitous presence across cultures and throughout recorded history, the reason humans respond emotionally to music remains unknown. Although many scientists and philosophers have offered hypotheses, there is little direct empirical(More)
Recent research has demonstrated that primes can affect self-perceptions, and that subsequent behavior is typically in line with these changed self-perceptions. However, a wide range of other priming effects have been documented, including changes in person perception, motivation, and so forth. The conditions under which a given prime affects the self as(More)
Past research has found that primes can automatically initiate unconscious goal striving. Recent models of priming have suggested that this effect can be moderated by validation processes. According to a goal-validation perspective, primes should cause changes in one's motivational state to the extent people have confidence in the prime-related mental(More)
Although performance on laboratory-based implicit bias tasks often is interpreted strictly in terms of the strength of automatic associations, recent evidence suggests that such tasks are influenced by higher-order cognitive control processes, so-called executive functions (EFs). However, extant work in this area has been limited by failure to account for(More)
[Correction Notice: An Erratum for this article was reported online in Journal of Experimental Psychology: General on Oct 31 2016 (see record 2016-52334-001). ] The effect of primes (i.e., incidental cues) on human behavior has become controversial. Early studies reported counterintuitive findings, suggesting that primes can shape a wide range of human(More)
Recent research on subliminal persuasion has documented effects primarily when people have a preexisting need related to the target of influence. Based on the situated inference model of priming effects (Loersch & Payne, 2011), we propose a novel matching mechanism and describe how it expands the circumstances under which subliminal primes can produce(More)