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The Psychology of Sunk Cost
Abstract The sunk cost effect is manifested in a greater tendency to continue an endeavor once an investment in money, effort, or time has been made. Evidence that the psychological justification forExpand
Two methods of reducing overconfidence
Abstract Prior research has suggested that most people are seriously overconfident in their answers to general knowledge questions. We attempted to reduce over-confidence in each of two separateExpand
The Development of the Attitudes toward Computer Usage Scale
An Attitudes-Toward-Computer Usage Scale (ATCUS) was developed in two studies. In the first study, 40 items were administered to 365 undergraduate students to assess attitudes toward the use ofExpand