• Publications
  • Influence
Guerrilla Marketing Communication Tools and Ethical Problems in Guerilla Advertising
Problem statement: Companies attempt to reach private worlds of consumers and give them memorable experience with their brands by using guerrilla marketing tools. Guerrilla advertising, which is oneExpand
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Combined D 0 measurements constraining the CP-violating phase and width difference in the B 0 s system
V. M. Abazov, B. Abbott, M. Abolins, B. S. Acharya, M. Adams, T. Adams, E. Aguilo, S. H. Ahn, M. Ahsan, G. D. Alexeev, G. Alkhazov, A. Alton,* G. Alverson, G. A. Alves, M. Anastasoaie, L. S. Ancu, T.Expand
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Reklamlarda Kullanılan Marka Kişilik Arketiplerinin Göstergebilimsel Analizi
Calismamizda, markalarin reklamlar araciligiyla marka kisiligi gelistirebilmelerinde onemli bir rol oynayan kisilik arketiplerinin gostergebilimsel analizle belirlenmesi hedeflenmistir. ArastirmaninExpand
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İşletmelerde Etiksel Karar Almada Kültürün Rolü
  • C. Ay
  • Political Science
  • 1 June 2005
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ÇEVRE BİLİNÇLİ TÜKETİCİLER ENVIRONMENTALLY CONSCIOUS CONSUMERS
Green marketing becomes increasingly important nowadays. Under growing social and political pressures, businesses tend to produce green products. In doing so, they try to develop new productionExpand
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Acknowledgement to referees
Aapro M. Abraham I. Abramowitz J. Abramson J. Adams H. Ades L. Advani A. Advani R. Afanasyev B. Agis H. Agostini C. Ahmad A. Al-Ali H. Aleem A. Alessandrino P. Aljurf M. Allen-Auerbach M. Almeida A.Expand
Sharing Economy : Why the Turkish consumers use Airbnb?
In recent years, the sharing economy has stimulated the development of entities that have contributed significantly to sustainability through the impact of technological, demographic, and culturalExpand
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Search for large extra dimensions in the mono-photon final state at √ s = 1 . 96 TeV
We report on a search for Large Extra Dimensions in a data sample of 1045 pb −1 of pp collisions at √ s = 1.96 TeV. We investigate the Kaluza-Klein graviton production with a photon and missingExpand
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B0LG0 TOPLUMUNDA ÷RENEN ÷RG‹TLER VE L0DERL0K S‹REC0 BALAMINDA B0R ÷RNEK OLAY «ALI^MASI i
Today, information has become a strategical source in the period of access to the community of information, and the companies using it efficiently has come to a point at which they a re moreExpand