Brian G. Southwell

Suzanne Dolina2
Bridget J. Kelly1
Alexander J Rothman1
2Suzanne Dolina
1Bridget J. Kelly
1Alexander J Rothman
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INTRODUCTION Electronic cigarettes (e-cigarettes) are battery-powered nicotine delivery devices that have become popular among smokers. We conducted an experiment to understand adult smokers' responses to e-cigarette advertisements and investigate the impact of ads' arguments and imagery. METHODS A U.S. national sample of smokers who had never tried(More)
Engaging social networks to encourage preventive health behavior offers a supplement to conventional mass media campaigns and yet we do not fully understand the conditions that facilitate or hamper such interpersonal diffusion. One set of factors that should affect the diffusion of health campaign information involves a person's community. Variables(More)
Mass media content likely influences the decision of women to breastfeed their newborn children. Relatively few studies have empirically assessed such a hypothesis to date, however. Most work has tended to focus either on specific interventions or on broad general commentary about the role of media. In this study, we examined infant feeding advertisements(More)
On a basic level, perception of user control over media content should be partially a function of control option availability. At the same time, prior user experience with control options should interact with control availability to produce joint effects on control perception. To assess these ideas, we present experimental data from 101 University students(More)
To the Editor: Scholars have routinely noted ways in which scientific inquiry is isolated from public life and popular attention and have bemoaned relatively low levels of scientific literacy among lay audiences (1–3). While public understanding of science in the United States and elsewhere undoubtedly is not at the level desired by most scientists,(More)
This study employs focus group methodology to explore gender differences in sunscreen use. Guided by the theory of reasoned action, males and females were found to differ on each of the following constructs: behavior, behavioral beliefs, and normative beliefs. Males and females differed in their sunscreen use, with females adopting a more preventive style(More)
  • Sarah Cutrona, Alessandro Marcon, Linda Squiers, Derick Brown, Sarah Parvanta, Suzanne Dolina +5 others
  • 2016
BACKGROUND Text messaging (short message service, SMS) has been shown to be effective in delivering interventions for various diseases and health conditions, including smoking cessation. While there are many published studies regarding smoking cessation text messaging interventions, most do not provide details about the study's operational methods. As a(More)
The increasing availability of emerging non-combusted tobacco products (snus, dissolvables, and electronic nicotine delivery systems or ENDS) may have implications for pregnant women and women of reproductive age. We conducted 15 focus groups to explore how women perceive emerging non-combusted tobacco products and nicotine replacement therapy (NRT) in(More)
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