Bernhard Schindlholzer

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Customers of complex IT-services increasingly demand integrated value bundles that fit their individual needs. At the same time, IT service providers are facing commoditization of their products and need to standardize their portfolios to realize economies of scale. While approaches to coping with the gap between individual customer demand and the economic(More)
The ability to design innovative services is an important capability for organizations in the 21 st century. Although innovation is the fundamental force to create a sustainable business, many organizations, especially mature organizations, struggle to develop innovative services. This paper offers a method for managing service innovation projects in mature(More)
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