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The common factor model assumes a linear relation between the observed variables and a set of underlying latent traits. It also assumes that the linear coefficients, intercepts and slopes (factor… (More)
This study addresses co-branding between firms belonging to unrelated value chains –high-tech products and luxury brands (HLCPs) – to explore how consumers‟ attitude drive the success of HLCPs. The… (More)
We show that when the thresholds and the polychoric correlation are estimated in two stages, neither Pearson's X^2 nor the likelihood ratio G^2 goodness of fit test statistics are asymptotically… (More)
We introduce a multidimensional latent trait model for binary data with non-monotone item response functions. We assume that the conditional probability of endorsing an item is a normal probability… (More)
A popular model in structural equation modeling involves a multivariate normal density with a structured covariance matrix that has been categorized according to a set of thresholds. In this setup… (More)
- Strahinja Stojadinovic, Samuel N. Sprunt, +5 authors Katalin Fodor-Csorba
- 2003
En la ultima decada el concepto de orientacion Ihacia el mercado ha despertado un interes creciente tanto a nivel academico como empresarial (Webster, 1994, Gronross, 1989). Segun Day (1992) la… (More)
Most researchers have studied economic performance linked to market orientation, while a lesser interest has been shown in validating this construct's measure. We present a study of market… (More)
We show how to test hypotheses for coefficient alpha in three different situations: (1) Hypothesis tests of whether coefficient alpha equals a prespecified value. (2) Hypothesis tests involving two… (More)
Thurstone's (1927) is not a proper model for multiple judgment paired comparison data as it assigns zero probabilities to all intransitive patterns. To obtain a proper model, Takane (1987) extended… (More)