• Publications
  • Influence
Think different: the merits of unconscious thought in preference development and decision making.
  • A. Dijksterhuis
  • Psychology, Medicine
    Journal of personality and social psychology
  • 1 November 2004
TLDR
Evidence obtained in Experiments 4 and 5 suggests that unconscious thought leads to clearer, more polarized, and more integrated representations in memory.
A Theory of Unconscious Thought
TLDR
The unconscious-thought theory is applicable to decision making, impression formation, attitude formation and change, problem solving, and creativity, and distinguishes between two modes of thought: unconscious and conscious.
Habits as knowledge structures: automaticity in goal-directed behavior.
TLDR
It was tested and confirmed that, when behavior is habitual, behavioral responses are activated automatically and the results of 3 experiments indicated that the automaticity in habits is conditional on the presence of an active goal, supporting the idea that habits are mentally represented as goal-action links.
The perception–behavior expressway: Automatic effects of social perception on social behavior.
Publisher Summary This chapter discusses the functional relation between perception and behavior. It presents a general perspective on perception and action along with elaborating the direct relation
I like myself but I don't know why: enhancing implicit self-esteem by subliminal evaluative conditioning.
  • A. Dijksterhuis
  • Psychology, Medicine
    Journal of personality and social psychology
  • 1 February 2004
TLDR
It was shown that conditioning enhanced self-esteem to such an extent that it made participants insensitive to negative intelligence feedback and various implications are discussed.
The Replication Recipe: What Makes for a Convincing Replication?
Psychological scientists have recently started to reconsider the importance of close replications in building a cumulative knowledge base; however, there is no consensus about what constitutes a
On Making the Right Choice: The Deliberation-Without-Attention Effect
TLDR
The hypothesis that simple choices indeed produce better results after conscious thought, but that choices in complex matters should be left to unconscious thought was confirmed in four studies on consumer choice.
THE AUTOMATIC ACTIVATION OF GOAL-DIRECTED BEHAVIOUR: THE CASE OF TRAVEL HABIT
In the present paper, automaticity in habitual travel mode choice behaviour was investigated. Expanding on the idea that habits are mentally represented, it was proposed that when travel behaviour is
Where creativity resides: The generative power of unconscious thought
TLDR
In three experiments, the relation between different modes of thought and the generation of "creative" and original ideas was investigated and it was concluded that whereas conscious thought may be focused and convergent, unconsciousthought may be more associative and divergent.
The Unconscious Consumer: Effects of Environment on Consumer Behavior
In this article, we argue that consumer behavior is often strongly influenced by subtle environmental cues. Using grocery shopping as an example (or a “leitmotif,” if you wish), we first argue that
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